• SCORE of Eastern Connecticut Presents Pricing Strategies: How to Determine the Value of Your Product

    SCORE Eastern CT News Release
    For Immediate Release 
    January 2, 2023
    Contact: Anne Driscoll, anne.driscoll@scorevolunteer.org   
    SCORE of Eastern Connecticut Presents Pricing Strategies: How to Determine the Value of Your Product or Service
    DATE: Thursday, January 26, 2023
    TIME: 3:00 PM to 4:30 PM ET
    LOCATION: Online webinar (Zoom)
    After registering, you will receive a confirmation with information on how to join the webinar.
    SCORE Eastern CT (https://www.score.org/easternct), Mentors to America’s Small Businesses, presents a free webinar with SCORE mentor Eric Munro on Pricing Strategies.
    Pricing plays a critical role in the success of any small business, but owners sometimes lack confidence in setting prices. They often leave money on the table because prices are too low, or they lose a significant amount of business because prices are too high.
    Every business (small or large) faces this conundrum. And while there is not a “slam dunk” answer there are ways that will help you figure it out. This webinar with SCORE mentor Eric Munro will help you to explore ways to develop prices and understand the role that “value” plays in how you establish your pricing strategy.
    Workshop Presenter Eric Munro is a product management, sales, and marketing executive with experience in high-technology businesses, both domestically and internationally. Prior to retiring, Eric was Senior Vice President of Sales and Marketing for a telecommunications equipment manufacturer based in Meriden, Connecticut. His career also includes consulting in business management for a division of DeVry University as well as teaching graduate MBA classes where he provided his expertise on project and strategic management.
    About SCORE: SCORE® is a nonprofit association that offers free and confidential advice on starting your own business or improving and growing your existing small business. Since 1964, SCORE has helped more than 11 million current and aspiring entrepreneurs. Each year, SCORE’s 10,000 volunteer business experts provide hundreds of thousands of free small business mentoring sessions, workshops, and educational services to clients in 300 chapters nationwide. In 2020/2021, SCORE helped people start 45,000 businesses, creating 74,500 additional non-owner jobs. All 40+ counselors in Eastern Connecticut are volunteers, receive no compensation, and are working or retired business owners, executives, and managers. With 50+ workshops/webinars and special events each year, and advances in remote mentoring tools, SCORE ECT helps small businesses across Southeastern and Northeastern CT. For more information on upcoming free workshops and how to schedule a free small business mentoring session with our counselors, visit https://www.score.org/easternct.     
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    SCORE Eastern CT  / One Main Street, Old Saybrook, CT  06475 
    Email: ScoreChapter@gmail.com  / Website: https://www.score.org/easternct     
    Photo Caption:  SCORE mentor Eric Munro presents a free webinar on Pricing Strategies: How to Determine the Value of Your Product or Service on Thursday, January 26, 2023, from 3:00 - 4:30 PM via Zoom. Pre-registration is required.